To Stage or Not To Stage A New Home?

For home builders, staging a new home is an important sales tool. Staging your new home allows potential buyers to visualize themselves living there. It can also boost a home’s sale price. We constantly hear from clients and Real Estate Agents that “staging a home increased the dollar value of the home around 10 percent.” As well as achieving great results the homes generally sell in a shorter period of time than the homes that have been left empty.

Most homebuyers begin their searches online, and staging will give them a great first impression in photos. Staged homes photograph much better than empty rooms. Every room in the home needs a purpose. Buyers can’t connect with a room they can’t picture themselves using, and they can feel lost or confused if they don’t know how or what to use a room for.

Something else to consider is when staging a new home, it’s important to keep your target audience in mind. Buyers in a neighborhood full of young families with children will have different needs than buyers in a primarily middle-aged community. Young families are more likely to want homes with lots of bedrooms and big backyards, while older buyers may prefer a home office or a formal dining room for entertaining.

As professional stagers we ensure we stage to attract the correct market to your new home.

Properly staging a home isn’t always easy. It’s best to bring in a professional stager to ensure the home looks its best. Yes, hiring a stager costs money. However, you will find it will absolutely pay off.

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